With over 20 years experience in the game, we believe there's a specific formula to unlocking someones football potential. The issue is that traditional coaching simply doesn't embrace diversity and tweak that formula to suit individuals nor determine which aspects to focus on to enhance their unique strengths. Instead, and much like our core education systems, coaching typically focuses on an individuals"areas of improvement" or flaws, rather than bolstering their strengths and positioning them for success.

 

Our approach is therefore centered around the individual. We see it as our responsibility to listen, invest in understanding the individual and their goals, ultimately empowering them through their own journey, rather than prescribing action, because "that's just how it's done".

Who decided what the done way was anyway and how do they know that's optimal for you?

 

Using Flag Football and a data focused approach, we deconstruct the game to its purest form and create an accessible baseline through which we can effectively assess an individuals strengths. When married with their goals, rationalised into measurable targets, we can customise their individual formula for success whilst we act as a guide, helping them mine or enhance the right compounds from within themselves to catalyse their football journey.