With over 20 years experience in the game, we believe there's a simple formula to unlocking someone's football potential. The issue is that traditional coaching methods simply don't embrace diversity, they're too prescriptive and focus on flaws rather than tweaking the formula or focus to build on and enhance an individuals unique strengths. Much like our core education systems, coaching typically focuses on an individuals"areas of improvement", whereas we believe in a person centered approach focusing on bolstering their strengths and positioning them for success in line with their aspirations.

 

We see it as our responsibility to listen, invest in understanding the individual and their goals, ultimately empowering them through their own journey, rather than prescribing action, because "that's just how it's done".

Who decided what the done way was anyway and how do they know that's optimal for you?

 

Using Flag Football and a data focused approach, we deconstruct the game to its purest form and create an accessible baseline through which we can effectively assess an individuals strengths. When married with their goals, rationalised into measurable targets, we can customise their individual formula for success whilst we act as a guide, helping them mine or enhance the right compounds from within themselves to catalyse their football journey.